I recently produced a map for the Fluvanna County Virginia, Economic Development Program. The primary goal of the map was to showcase the County's centralized location, ease of access, and proximity to major cities. When designing an info-graphic, the challenge is making your point in as clear and concise a manner as possible. I started [...]
I just wrapped up design of an icon to be used for the Fluvanna County, Virginia "Shovel Ready" program. Designed as a two color logo with the desire to be used on project applications, extra attention was given to the logo's performance in both color and gray-scale to allow for optimal legibility when copied [...]
Here's a fun project! The image in this logo was an actual hot rod being built at North Fork Auto. Working from a photograph, I was able to hand-draw the car, scan it, and incorporate that drawing into the logo using Adobe Illustrator. T-shirts and business cards were produced featuring the logo. Project details: [...]
Print is Alive and Well (and should be part of your next campaign). You’ve heard it for years now – print is dying. As a veteran of the printing industry I've even said it myself, but is it really? You still get catalogs, brochures, magazines and other forms of printed communication in your mailbox every day. And [...]
One of the best things you can do to make 2017 a success is build and nurture your network, and implementing the LinkedIn tips below is one of the simplest and most effective ways of doing just that. Your profile has to be strong and it must emphasize your strengths and aspirations to attract the people [...]
What is a Landing Page? Definition: A web page that is reached from a specifically defined marketing effort and is intended to serve as the beginning of the user’s online experience. Landing pages are a critical part of a modern small business marketing toolbox. They serve as your marketing guide or online receptionist, by telling [...]
